Amazon India partners with Gujarat Govt to empower tribal entrepreneurs

Amazon India has signed a Memorandum of Understanding (MoU) with Gujarat Tribal Development Department to drive digital literacy among tribal entrepreneurs in Gujarat. According to the MoU that was signed during the Vibrant Gujarat Global Summit 2017, Amazon India will educate, train & enable tribal entrepreneurs to directly sell their products to Amazon customers not only in India but across the globe. “This initiative will help tribal artisans in grading and standardising their product which will be available to the Amazon customer base across the globe,” said Ravi Shankar, Commissioner, TDD, Government of Gujarat, in a statement. The product portfolio will include unique tribal products such as bamboo crafts, warli painting, pithora painting, bhada painting, clay craft, minor forest produces (like honey, musli, tamarind), herbal medicines, embroidery items and tribal food items. “The integration will provide a massive fillip to the entire local ecosystem, thereby catalysing the economic development of the tribal community of Gujarat,” added Gopal Pillai, Director and General Manager (Seller Services) Amazon India. However, it isn’t just about providing an online platform for marketing. Amazon India will also engage with tribal artisans across Gujarat to train – especially women entrepreneurs on making the products more attractive, appealing and marketable across the online domain. In the past one year, Amazon India has partnered with various government bodies like DC Handloom, Ministry of Textiles and The National Institute for Entrepreneurship and Small Business Development (NIESBUD) to supplement the efforts of the government to uplift artisans & SMEs across the country.

Recent Posts

Jan 10 2017

D-Link faces device security lawsuit

The US Federal Trade Commission has filed a lawsuit against D-Link, arguing that the company failed to take steps to ensure that the routers and internet-linked security cameras that it manufactures could not be hacked.

Jan 6 2017

Amazon India partners with Gujarat Govt

Amazon India has signed a Memorandum of Understanding with Gujarat Tribal Development Department to drive digital literacy among tribal entrepreneurs in Gujarat. According to the MoU that was signed during the Vibrant Gujarat Global Summit 2017, Amazon India will educate, train & enable tribal entrepreneurs to directly sell their products to Amazon customers not only in India but across the globe.

Spotlight

India and Cyber Security

How vulnerable are Indian companies

Indian enterprises are not confident about their ability to sense, resist and respond to cyber security threats, says a recent survey report by the global professional services firm EY. According to the report, 75 per cent of Indian respondents felt that their cyber security functions do not fully meet the organizations' needs. EY surveyed 1,735 global C-suite executives, including 124 CXOs from India. However, the report says 69 per cent of Indian respondents also reported an increase in their cyber security budgets in the past 12 months, while almost 75 per cent expected the budgets to go up further in 2017. The survey also revealed that outdated information, security architecture and controls have increased the risk exposure for India Inc., with as many as 61 per cent of respondents citing it as their topmost vulnerability.